How can I change the order of segments and what is the purpose of the order?

How can I edit the order of segments? What does the order imply?

You can easily edit the order of your segments. However, the order is not used to provide an overview, but represents the priorities of the segments.

The same applies to the order of automations and individual rules within ad segments. You can also simply move them there using drag and drop. But now to the order of the segments:

Edit order

To edit the order of your segments, click on the "Settings" button in the "Segment Management" area at the top right. Select "Edit prioritization" from the drop-down menu.

Bildschirmfoto 2024-04-02 um 16.46.33You can now move your segments using drag and drop. The product segments are grouped together in one unit. The reason for this is the functionality that comes with the order. Once you have set your desired order, click on "Back to segments" in the top right-hand corner. The changes are saved automatically.

Functionality of the order

The order of your segments reflects their priority. When BidX makes adjustments to your campaigns, the segments at the top are considered first. The priority is therefore in descending order. For example, if you have an automation in one segment and a rule in another, both of which apply to the same campaign, it is relevant whether BidX considers the rule or the automation first. You can set this with the order of the segments. The product segments are grouped together in this order.